haatch.app
haatch.app
Facilitating Mental Well-Being Through a Simple and Streamlined Goal-Setting Process.
Product Design Consulting
We built haatch. from the ground up, designing a goal-setting app for mental well-being with complete creative and technical development.
Establishing the app's vision, strategic direction, and core identity, we took responsibility for the entire product development process.
With a User-Centered Design approach, we incorporated quantitative and qualitative testing for iterative development, enabling users to define their objectives, cultivate positive habits, overcome negative behaviors, and remain committed to their process.
A streamlined ambition-setting process that empowers effective goal pursuit.
We infused haatch. with a unique visual style to create a softer and friendlier experience, making the entire goal-setting process more comfortable and enjoyable for the user.
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USER FEEDBACK.
“ Genuinely one of the best habit and goal trackers I've ever used. Simple to use, but also really beautifully designed. “
Katrine Lynn Solvaag
Android User / App. Version 1.0.9
Accelerated Goal Achievement Users reported achieving goals more efficiently, thanks to the intuitive design and effective features. Enhanced Brand Recognition The unique visual style and captivating illustrations enhanced user immersion and retention, setting haatch. apart from its competitors. Increased User Engagement through simplicity The simplicity of the app reduced learning curves, allowing users to quickly grasp functionalities and therefore focus more on their goal-pursuit process. Product-Market Fit Constant user feedback and iterative improvements aligned the app more closely with market demands, ultimately leading to higher customer satisfaction. Positive User Feedback Received high praise and positive reviews from users for the app's effectiveness and user experience.
Reduced onboarding time
By creating a more intuitive interface and seamless flow, we minimized client wait times in branches, expediting the onboarding process.
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